{"id":328,"date":"2018-07-27T09:49:46","date_gmt":"2018-07-27T09:49:46","guid":{"rendered":"http:\/\/network-communication.eu\/fr\/?page_id=328"},"modified":"2019-01-02T12:00:12","modified_gmt":"2019-01-02T12:00:12","slug":"google-adwords","status":"publish","type":"page","link":"https:\/\/network-communication.eu\/fr\/google-adwords\/","title":{"rendered":"Google Ads"},"content":{"rendered":"

[vc_row][vc_column][dfd_heading subtitle=\u00a0\u00bbVotre publicit\u00e9 google\u00a0\u00bb delimiter_settings=\u00a0\u00bbdelimiter_style:solid|delimiter_width:80|delimiter_height:1″ delimiter_margin=\u00a0\u00bbmargin-top:10|margin-bottom:25″ undefined=\u00a0\u00bb\u00a0\u00bb title_font_options=\u00a0\u00bbtag:h2″ title_google_fonts=\u00a0\u00bbyes\u00a0\u00bb title_custom_fonts=\u00a0\u00bbfont_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:300%20light%20regular%3A300%3Anormal\u00a0\u00bb subtitle_font_options=\u00a0\u00bbtag:div\u00a0\u00bb heading_margin=\u00a0\u00bbmargin-bottom:10″ subheading_margin=\u00a0\u00bbmargin-bottom:5″]Google Ads[\/dfd_heading][vc_column_text]\"\"Comment d\u00e9finir une campagne Google Adwords? En quoi consiste cette campagne? Comment en b\u00e9n\u00e9ficier? Google Adwords est un service propos\u00e9 par le prestigieux moteur de recherche Google pour annoncer votre structure.<\/p>\n

Ces annonces sont cr\u00e9ees par le biais de mots-cl\u00e9s que vous-m\u00eame choisissez, toujours en rapport avec votre entreprise, produit ou service. Les prospects tapent des termes se rapprochant de leurs recherches, et ces terminologies devront co\u00efncider avec le mot-cl\u00e9 s\u00e9lectionn\u00e9 par votre entreprise.<\/p>\n

Les campagnes de Google Adwords permettent ainsi de mettre en avant votre annonce dans les r\u00e9sultats de recherche organiques et sont dirig\u00e9es \u00e0 un public portant de l\u00b4int\u00e9r\u00eat \u00e0 votre structure ou au service que vous proposez. Mais quels sont ses avantages?<\/p>\n

Atteindre un public cibl\u00e9:<\/strong> faire appara\u00eetre votre entreprise dans les outils de recherches de vos clients.<\/p>\n

Payer uniquement pour les visites re\u00e7ues:<\/strong> examiner le montant \u00e0 investir pour cet outil publicitaire. Pour ce service, il n\u00b4y a encaissement que lorsque l\u00b4utilisateur a cliqu\u00e9 sur l\u00b4annonce publicitaire, cela se nomme CPC (co\u00fbt par clic). De cette fa\u00e7on l\u00b4investissement est s\u00fbr.<\/p>\n

Suivi de campagnes sur Google Adowrd:<\/strong> d\u00e9terminer les \u00e9l\u00e9ments qui fonctionnement le mieux sur la campagne permettront de profiter des r\u00e9sultats les plus performants.<\/p>\n

Reconnaissance de marque:<\/strong> Google nous permet de montrer des annonces graphiques ou des vid\u00e9os sur des sites en rapport avec notre structure.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column css=\u00a0\u00bb.vc_custom_1532685201010{margin-top: 35px !important;}\u00a0\u00bb col_shadow=\u00a0\u00bbbox_shadow_enable:disable|shadow_horizontal:0|shadow_vertical:15|shadow_blur:50|shadow_spread:0|box_shadow_color:rgba(0%2C0%2C0%2C0.35)\u00a0\u00bb col_shadow_hover=\u00a0\u00bbbox_shadow_enable:disable|shadow_horizontal:0|shadow_vertical:15|shadow_blur:50|shadow_spread:0|box_shadow_color:rgba(0%2C0%2C0%2C0.35)\u00a0\u00bb][dfd_call_to_action module_animation=\u00a0\u00bbtransition.slideUpBigIn\u00a0\u00bb block_title=\u00a0\u00bbPour plus d’informations sur les campagnes Google AdWords\u00a0\u00bb block_subtitle=\u00a0\u00bbN’h\u00e9sitez pas \u00e0 nous contacter\u00a0\u00bb button_text=\u00a0\u00bbCONTACT\u00a0\u00bb button_link=\u00a0\u00bburl:http%3A%2F%2Fnetwork-communication.eu%2Ffr%2Fcontact%2F|||\u00a0\u00bb horizontal_padding=\u00a0\u00bb35″ vertical_padding=\u00a0\u00bb35″ main_border_radius=\u00a0\u00bb6″ main_style=\u00a0\u00bbstyle-1″ undefined=\u00a0\u00bb\u00a0\u00bb button_block_bg=\u00a0\u00bb#007eb4″ main_bg_color=\u00a0\u00bb#007eb4″ button_bg=\u00a0\u00bb#007eb4″ title_font_options=\u00a0\u00bbtag:div\u00a0\u00bb subtitle_font_options=\u00a0\u00bbtag:div\u00a0\u00bb][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][dfd_heading subtitle=\u00a0\u00bbVotre publicit\u00e9 google\u00a0\u00bb delimiter_settings=\u00a0\u00bbdelimiter_style:solid|delimiter_width:80|delimiter_height:1″ delimiter_margin=\u00a0\u00bbmargin-top:10|margin-bottom:25″ undefined=\u00a0\u00bb\u00a0\u00bb title_font_options=\u00a0\u00bbtag:h2″ title_google_fonts=\u00a0\u00bbyes\u00a0\u00bb title_custom_fonts=\u00a0\u00bbfont_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:300%20light%20regular%3A300%3Anormal\u00a0\u00bb subtitle_font_options=\u00a0\u00bbtag:div\u00a0\u00bb heading_margin=\u00a0\u00bbmargin-bottom:10″ subheading_margin=\u00a0\u00bbmargin-bottom:5″]Google Ads[\/dfd_heading][vc_column_text]Comment d\u00e9finir une campagne Google Adwords? En quoi consiste cette campagne? Comment en b\u00e9n\u00e9ficier? Google Adwords est<\/p>\n","protected":false},"author":46,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-328","page","type-page","status-publish","hentry"],"yoast_head":"\nGoogle Ads - Network Communication<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/network-communication.eu\/fr\/google-adwords\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Ads - Network Communication\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][dfd_heading subtitle=\u00a0\u00bbVotre publicit\u00e9 google\u00a0\u00bb delimiter_settings=\u00a0\u00bbdelimiter_style:solid|delimiter_width:80|delimiter_height:1″ delimiter_margin=\u00a0\u00bbmargin-top:10|margin-bottom:25″ undefined=\u00a0\u00bb\u00a0\u00bb title_font_options=\u00a0\u00bbtag:h2″ title_google_fonts=\u00a0\u00bbyes\u00a0\u00bb title_custom_fonts=\u00a0\u00bbfont_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:300%20light%20regular%3A300%3Anormal\u00a0\u00bb subtitle_font_options=\u00a0\u00bbtag:div\u00a0\u00bb heading_margin=\u00a0\u00bbmargin-bottom:10″ subheading_margin=\u00a0\u00bbmargin-bottom:5″]Google Ads[\/dfd_heading][vc_column_text]Comment d\u00e9finir une campagne Google Adwords? 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